1.0Equityhttps://digitaldocumentation.wustl.edu/equityMariahttps://digitaldocumentation.wustl.edu/equity/author/maria-sharon/rich600338<blockquote class="wp-embedded-content" data-secret="WIrxwTNLcj"><a href="https://digitaldocumentation.wustl.edu/equity/web-best-practices-guidelines/seo/">SEO</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://digitaldocumentation.wustl.edu/equity/web-best-practices-guidelines/seo/embed/#?secret=WIrxwTNLcj" width="600" height="338" title="“SEO” — Equity" data-secret="WIrxwTNLcj" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /* <![CDATA[ */ /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); /* ]]> */ </script> Page Structure Header tags provide a hierarchical structure and context for your page that search engines (and accessibility readers) look for. Each header should give the reader an idea of the information they can glean from the paragraph text that follows below it. Think of it as a page outline. Your H1 introduces the topic […]