{"id":7,"date":"2022-05-05T21:19:23","date_gmt":"2022-05-05T21:19:23","guid":{"rendered":"https:\/\/digitaldocumentation.wustl.edu\/innovation-docs\/?page_id=7"},"modified":"2024-05-01T15:52:02","modified_gmt":"2024-05-01T15:52:02","slug":"documentation","status":"publish","type":"page","link":"https:\/\/digitaldocumentation.wustl.edu\/stlouis\/","title":{"rendered":"Home Page"},"content":{"rendered":"\n
<\/div>\n\n\n\n

Site Admin Users Guide
<\/div><\/h2>\n\n\n\n

Website strategy<\/h2>\n\n\n\n

To tell a cohesive story about WashU’s impact on St. Louis and connect internal and external users with the resources they need to get involved. <\/p>\n\n\n\n

Site Goals<\/h3>\n\n\n\n
    \n
  1. Demonstrate WashU’s positive impact on and commitment to St. Louis and the region.<\/li>\n\n\n\n
  2. Provide a cohesive story about WashU’s relationship with St. Louis.<\/li>\n\n\n\n
  3. Connect internal communities with the resources to get involved.<\/li>\n\n\n\n
  4. Connect St. Louisans with helpful WashU programs and initiatives.<\/li>\n<\/ol>\n\n\n\n
    \n\n\n\n

    Key Audiences<\/h3>\n\n\n\n
    \n
    \n

    Primary<\/h4>\n\n\n\n

    The primary audiences for the site are\u00a0St. Louis influencers, leaders, and neighbors<\/strong> as well as WashU community members<\/strong>,\u00a0with the intention of demonstrating WashU’s impact on the region and ways for these audiences to support or join these efforts<\/strong>.<\/p>\n<\/div>\n\n\n\n

    \n

    Audiences breakdown<\/h4>\n\n\n\n
      \n
    • Internal Stakeholders:<\/strong> Board of Trustees, Faculty, Staff, Students, Alumni\u00a0\u00a0<\/li>\n\n\n\n
    • STL Influencers:<\/strong> \n
        \n
      • Local Civic and Non-Profit Leaders<\/li>\n\n\n\n
      • Community-Engaged Business Leaders\u00a0<\/li>\n\n\n\n
      • Neighborhood Leaders\u00a0\u00a0<\/li>\n\n\n\n
      • Educators (K-12, community colleges, peer institutions)\u00a0<\/li>\n\n\n\n
      • Faith Leaders\u00a0<\/li>\n\n\n\n
      • State and Elected officials serving the greater MSA\u00a0<\/li>\n<\/ul>\n<\/li>\n\n\n\n
      • STL neighbors\u00a0and donors<\/strong><\/li>\n<\/ul>\n\n\n\n
          \n
        • State Elected Officials\u00a0\u00a0<\/strong><\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n
          \n","protected":false},"excerpt":{"rendered":"

          Site Admin Users Guide Website strategy To tell a cohesive story about WashU’s impact on St. Louis and connect internal and external users with the resources they need to get involved. Site Goals Key Audiences Primary The primary audiences for the site are\u00a0St. Louis influencers, leaders, and neighbors as well as WashU community members,\u00a0with the […]<\/p>\n","protected":false},"author":17,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"acf":[],"yoast_head":"\nHome Page - In St. Louis, for St. Louis<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Home Page - In St. Louis, for St. Louis\" \/>\n<meta property=\"og:description\" content=\"Site Admin Users Guide Website strategy To tell a cohesive story about WashU’s impact on St. Louis and connect internal and external users with the resources they need to get involved. 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